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Alternative Energy

Battery Technology

Client: Compact Power, Inc.

Testimonial:
“We appreciate your team's efforts in keeping our name on people's radar.”
Prabhakar Patil, CEO, Compact Power, Inc.

Objective: Promote CPI as a leading developer and supplier of lithium-ion batteries for hybrid electric vehicles in North America

Results:

• Chosen to supply lithium-ion batteries for GM’s 2010 Chevrolet Volt
• Extensive media outreach with national, trade and online coverage in:
1. Detroit News/Detroit Free Press
2. Automotive News
3. Ward’s AutoWorld
4. Automotive Engineering International
5. Wall Street Journal
6. USA Today
7. The New York Times
• Developed original Web site
• Developed and produced capabilities brochure
• Provided support at key trade shows:
1. SAE World Congress
2. Convergence Show
• Executive Outreach – arranged speaking
  opportunities at high visibility venues:
1. SAE World Congress
2. Automotive News World Congress
3. Auto Future Tech
4. Wall Street Journal ECOnomics Conference

Media impressions value: $1.2 million value